Videos have become a critical element in the world of Internet communication. Today, it is important for all businesses to consider the use of a live webcast as a way to reach out to a much larger audience because of the increased use of video online. It isn’t only content videos you need to think about for your website; many businesses now use webcasting for other purposes, including meetings, lectures, conferences and other business events to help them better reach their audience. An Onstream Media webcast is a great way to give information to those you want to reach, but it is also a way to save money, especially when your audience is located around the world.