Building a Spirit of Engagement: The New Volunteerism

The cry is almost universal across associations and their member communities – we can’t find volunteers! The problem isn’t a lack of volunteers, its focusing on the volunteering rather than engagement. Starting at our smallest member community – whether it’s a geographic chapter or an online SIG, if we shift our focus from a cry for volunteers to a commitment of involvement we’ll begin a revolution and create a new model for volunteerism.

What You’ll Walk Away With …

• examples of how a few innovative associations have shifted their volunteerism to a member engagement conversation
• a clearer picture of the new volunteerism
• a few concrete ideas that you can consider trying